New category articles
A couple of years ago, we had to set up search campaigns, remarketing, YouTube, Discovery, and other Google Ads options separately. Today, one campaign manages everything at once.
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Contextual advertising or Pay-Per-Click (PPC) is one of the most popular and effective types of online advertising. Its content is tailored to the interests of each user, such as what queries they entered, what sites they visited, and what topics they paid more attention to. This is why it is called contextual advertising.
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