AG.Marketing
blog — page 12

The niche of premium clothing brands is a highly competitive field in which every new player should work out its positioning in detail and clearly define who the target audience is. In this case study, we describe how the promotion strategy was built in these conditions and which channels allowed us to achieve the KPIs set by the client in the EU, US, UK, and Canada.

Rehabilitation and medical centers require a special approach to advertising, as this is a sensitive niche that touches on life and health topics.

A company in the HVAC provides mainly urgent maintenance and repair services. That is why it should be quickly accessible: on the first positions in Google and Google Maps to reach its target audience.

In January 2024, we were contacted by a client from Australia who provides plastering services in Melbourne. At the time of contact, he only had ads on specialized sites, and his own website did not exist.

Several agencies and an in-house SEO specialist worked on the website. We needed to understand what was not done, what mistakes were made, and where the work was done properly.

If you’ve noticed that fewer people are seeing your posts, you’re not alone. Organic reach has dropped to a record low. The reason is the updated algorithm in Instagram.

As the digital landscape continues to evolve, 2025 promises to be a pivotal year for businesses navigating the complexities of online marketing. Emerging technologies and shifting consumer behaviors are redefining how brands connect with their audiences.

Whether you’re based in bustling New York or a quiet village in southern France, many aspiring entrepreneurs are asking the same question: which business is the most profitable right now?

Small business management refers to the process of overseeing, organizing, and controlling various aspects of a business, including finances, operations, employees, and marketing. Unlike larger corporations, small businesses often operate with limited resources, making efficient management essential for growth and sustainability.

The world of sales has undergone a significant transformation in recent years. A decade ago, an effective sales process was associated with aggressive persuasion and “hunting” for customers. Today, we are evolving from obsessive selling to building trusting relationships.