Company Cases
The niche of premium clothing brands is a highly competitive field in which every new player should work out its positioning in detail and clearly define who the target audience is. In this case study, we describe how the promotion strategy was built in these conditions and which channels allowed us to achieve the KPIs set by the client in the EU, US, UK, and Canada.
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Rehabilitation and medical centers require a special approach to advertising, as this is a sensitive niche that touches on life and health topics.
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A company in the HVAC provides mainly urgent maintenance and repair services. That is why it should be quickly accessible: on the first positions in Google and Google Maps to reach its target audience.
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In January 2024, we were contacted by a client from Australia who provides plastering services in Melbourne. At the time of contact, he only had ads on specialized sites, and his own website did not exist.
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Several agencies and an in-house SEO specialist worked on the website. We needed to understand what was not done, what mistakes were made, and where the work was done properly.
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Popular articles
If you’ve noticed that fewer people are seeing your posts, you’re not alone. Organic reach has dropped to a record low. The reason is the updated algorithm in Instagram.
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As the digital landscape continues to evolve, 2025 promises to be a pivotal year for businesses navigating the complexities of online marketing. Emerging technologies and shifting consumer behaviors are redefining how brands connect with their audiences.
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Small business management refers to the process of overseeing, organizing, and controlling various aspects of a business, including finances, operations, employees, and marketing. Unlike larger corporations, small businesses often operate with limited resources, making efficient management essential for growth and sustainability.
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Whether you’re based in bustling New York or a quiet village in southern France, many aspiring entrepreneurs are asking the same question: which business is the most profitable right now?
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You can sell anything online, you need to know who needs your product. The secret to high sales and business success is deeply understanding your target audience.
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New content on the blog
Within the second month of active work, we received positive feedback: “The site has started working! The number of sales has increased, but we need even more.”
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Many of you have probably heard of such a marketing tool as a landing page. However, not everyone understands how to effectively use landing pages in practice, considering their advantages and disadvantages.
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It can be as difficult for an entrepreneur to come up with the perfect name for his or her online store as it is for a Buddhist to learn Zen. However, you can consider yourself enlightened if the name you choose for your online store is logically sound, hints to the target audience about something attractive (best prices, discounts, exclusivity, wholesale, trust, status, other ‘goodies’), pleases the ear, is instantly memorable, and also distinguishes you from dozens of similar ones.
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